Choosing the perfect packaging material can be stressful, especially when there are a lot of options available in the market. This blog dives deep into the old age debate of magnetic rigid boxes vs folding boxes. Read this blog to find out which one suits your brand and products the most.
What is a Rigid Box?
Rigid box is one of the sustainable packaging materials that offers a luxurious and refined visual. This packaging material is made from chipboard with different layers to give a robust appearance. Rigid boxes can keep the products safe from factors such as dust, pressure, temperature, and water to an optimum level.
What is a Folding Carton?
As the name suggests, a folding carton is a type of box that can easily be folded. These boxes are made from a sustainable packaging material, thin cardboard. Since cardboard is a lightweight and cost-effective material, most brands use this material for shipping. Cardboard can keep the products protected from factors such as water and bumps to a large extent.
Why Choose Rigid Boxes?
There are many reasons why brands choose rigid boxes. You can dive deep into each reason and see whether these reasons align with your brand. Packing products is more than just protecting them; you must attract customers, and rigid boxes do that just fine. Let’s have a look at each reason briefly to decide whether this material is best for your needs or not:
Luxurious Appeal
Even before you begin customizations, rigid boxes offer an exquisite visual appeal when displayed on shelves. These boxes are customers’ favorites because they give a refined look and can be used as gift boxes.
Sturdy Material
Rigid boxes are sturdy, and they are perfect for shipping products such as gadgets, ceramics, fragile glass, and high-end jewelry. These boxes can perfectly keep the products safe from jerks, bumps, water, pressure, and dust.
Variety of Styles
You can explore different styles for the magnetic rigid boxes packaging when packing your products. Each style offers a memorable unboxing experience and can be used to promote your brand effectively. You can choose the following styles:
- Two Piece Boxes
- Sleeve and Tray Boxes
- Hinged-Lid Boxes
Why Choose Folding Boxes?
When it comes to folding cartons, they may not have an exquisite visual appeal, but they offer a lot of other benefits. Most startups and small businesses use folding cartons for their products for various reasons. Let’s explore these reasons so you can decide which material is perfect for your next products and how it can effectively help your brand:
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Cost-Effective
Folding cartons are cost-effective because they are made from cardboard. You can easily customize these boxes and still not go over the budget in comparison to the rigid boxes. If you are working with a limited budget but still want something beautiful, this is your answer.
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Eco-Friendly
If you are one of the brands with sustainability as the foundation, you must choose folding cartons over rigid boxes. These boxes are more sustainable than rigid boxes and can easily be recycled. These boxes can, at times, be easily decomposed at home without needing to send them to a facility.
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Efficient Storage
One of the best reasons for choosing folding cartons is the storage space they save. Folding cartons are shipped flat, which helps brands save on shipment charges. These boxes can also be stored flat when not being used, thus you don’t even need a big facility for the boxes.
Cons of Using Rigid Boxes
Rigid boxes are pricier as compared to folding cartons because of their weight. Since these boxes cannot be shipped flat, they cost even more when shipping. While these boxes offer a luxurious appeal, they can be a strain on your budget if you're working with a very limited budget. These boxes are not as eco-friendly as folding cartons.
Cons of Using Folding Boxes
Folding cartons can keep the products protected, but not in the way a rigid box can. These boxes are better for retail, but when you have to ship expensive items to distant places, there’s a risk of damage. If you are looking to position your brand as a luxurious one in the market, they may not be the perfect fit.
How to Attract More Customers and Boost Sales?
When it comes to marketing your products, brands often use custom packaging as one of the options. And this has helped them more than once. Bland boxes are less likely to be picked up if the same product is packed in colorful and exquisite packaging. Here are a few ways to make your boxes shine:
Test Different Designs
Choosing vivid designs can help your product get the recognition it deserves. You can go for textured designs and give your visuals a raised effect. Or you can choose a rustic appearance to promote sustainability. Minimalism is another way to give sleek yet impactful visuals.
Play with Various Colors
Pick the colors carefully when packing your products. You can always go for the contrasting colors to give a more beautiful visual appeal. Choosing the colors that reflect your brand’s persona will help you in creating a consistent brand image. You can try pastels, retro, and even bold colors for your boxes.
Finalize the Finishes
Finishes work as the cherry on top, and this is why brands focus on using finishes that give a premium look. You can give an indented effect to the visuals on your boxes with debossing. Or if you are looking for a shiny look, choose the gloss finish. Using gold or silver foiling on the designs and brand’s logo will also enhance the visuals and make your boxes more presentable.
Add-ons
Choosing certain add-ons, such as printed stickers and ribbons, will also give your boxes a beautiful presentation. When packing products such as tumblers, Stanley, and ceramics, opt for funky stickers. When packing products such as perfumes, essential oils, subscription boxes, books, and jewelry items, go for printed ribbons for an exquisite appeal.
Choose the Box That Fits Your Needs Best!
When it comes to choosing the right packaging box for the products, keep in mind your budget, the product’s fragility, market competition, and the distance the product has to travel. You can pack your products in rigid boxes when aiming for a refined and luxurious appeal. When choosing a more environmentally friendly choice, using folding cartons is a better option. Whether you have made up your mind or are still confused as to what you should be choosing, drop us an email, and we will help you in making the right decision.
A rigid box takes up more space and costs more than a folding box, as the former cannot be shipped flat and is heavier.
Rigid boxes, compared to folding cartons, are heavier and cost more when customized. If you're on a budget, custom folding cartons are a better choice.
You can choose rigid boxes in different types, such as two-piece boxes, hinged-lid boxes, sleeve and tray boxes, and magnetic closure boxes as per your brand’s needs.
Most brands choose rigid boxes because they have a beautiful presentation and can be customized to give a luxurious appeal. These boxes can offer maximum protection to products as well.
