Soap is a part of every establishment, be it a home, office, sports ground, or eatery. This makes it a versatile item. Also, this indicates the importance of soap boxes in everyday life.
A lot of factors are important to look out for when choosing the right packaging solutions. These factors help you to get the best out of these boxes. Moreover, they make your product prominent, keep it safe, and fulfill sustainability goals.
There can be several factors to look out for in these boxes. However, we have here the top five (5) to take into consideration. These are carefully chosen by our experts for you. Let us take a quick look at these factors and how they can impact your brand.
But first, we must discuss briefly why choosing the right packaging is important.
Why Choosing the Right Soap Boxes Matters?
Packaging showcases your brand’s worth, and it is vital to choose the right type of soap boxes. It helps you get the attention of the customers in the retail market. Colors play an important role in this regard. Thus, their custom printing options can be a great way to depict your creative skills.
Also, the right type of packaging makes your product noticeable in the crowd. Choosing the right packaging helps manage your business expenses. They lower the shipping risks as well as the cost. Further benefits of custom packaging boxes are discussed below.
Let us take a look!
1. Choose Quality Packaging Materials for Soap Boxes
The quality of the packaging is something that leaves the first impression on customers. High-quality soap packaging boxes make your customers believe that they are buying a quality product.
Customers will not give your product enough value if the packaging is not of high quality. Therefore, to value your product, you must choose high-quality materials.
There are different options when it comes to high-quality materials for packaging. For instance, eco-friendly kraft, recyclable cardboard, and bux board are among the most reliable materials.
In addition to being customizable, these packaging materials are also light on the pocket. Thus, you get high-quality product packaging that gives value to your product and saves some quick bucks, too.
2. Choose Soap Packaging Material that Supports Your Product
While we are talking about the selection of manufacturing materials, there is another factor to consider. The material that you choose for your soap packaging boxes must support your product. There are several relevant factors here.
For instance, the type of soap, its weight, its potential customer base, and the mode of selling. Such factors must be taken into consideration before finalizing the type of material for your product. If your soap has a higher density, it will be heavy.
Thus, choosing lightweight or thin paper stock might not be an appropriate option. Similarly, if you are selling paper soap, you must choose a material with a higher thickness to resist moisture. This will keep the soap in its best shape till the end. Moreover, there are several brands that deal in organic or homemade soap.
Choosing an appropriate type of material endorses your brand’s uniqueness. Also, you can consider using tags, labels, and stickers to make it noticeable.
3. Ensure protection during the shipping
Soap is a delicate item, and it is prone to humidity or moisture. A little mishandling during the shipping can cause a huge loss for your brand. Therefore, ensuring protection against various hazards is vital.
One of the ways to ensure protection is to add lamination to the box. It increases the resistance against humidity and moisture. Moreover, the thicker walls of the box are also helpful in this regard.
They are also helpful in minimizing the impact of stacking, bumping, and jerking. Soap has to go through a lot of shipping or cargo before it reaches the customer. Thus, ensuring protection during the process only increases the chance of the product reaching the customer in its best condition.
4. User-friendly Packaging Design
The next factor to look out for is the design of the box. You can be creative with custom printed soap packaging boxes with all the colors, themes, and images. However, be as simple and user-centric as possible regarding the functionality of the packaging.
The box’s shape must be easy to use for the customers. This factor is important as it helps in customer retention. An intricate box that is hard to open might not get the kind of customer approval you want.
Choosing a customer-friendly packaging design is beneficial for your soap brand. However, a friendly design never means that you should keep it significantly simple. It can backfire, too.
The trick is to make the packaging secure but not make it overly complicated. Moreover, another way of making the packaging user-friendly is to make it multipurpose. You must encourage your customers to bring the box to reuse instead of throwing it away.
5. Choose Eco-friendly Packaging
Sustainable packaging is in popular demand across the globe. Customers like to buy a product that comes in sustainable, eco-friendly packaging.
Custom soap boxes can be your brand’s entry point to the sustainable club. These boxes are manufactured with organic supplies. Their compliance with 3R (reusable, recyclable, and reducible) makes them a perfect fit. Brands share with it their customers proudly that their products come in sustainable packaging.
This increases their trust in your brand as well as helps you reach new customers. Additionally, customers are always on the hunt for a better substitution in the retail market. This is where you can turn their love for sustainability into your business growth.
Show them how considerate you are towards nature and how you are fulfilling your corporate social responsibility. Turn them into your brand’s new customer base.
Moreover, this is a responsible choice for brands that deal with paper soaps and travel soaps. These are the kinds of soap that are often used on the run, and customers just throw away the box. Thus, an eco-friendly box reduces the impact on the natural environment. It also minimizes the carbon footprint of the packaging.
Furthermore, choosing organic packaging is also beneficial for you financially.
These are the kind of boxes that come with lower prices. Their recyclable supplies help reduce the cost significantly. Thus, these boxes are perfect for brands with a shoestring budget.
In addition to that, recyclable manufacturing materials require less labor. Thus, this is another factor that helps reduce the cost of these boxes.
Conclusion
These are the five (5) major factors to look for when choosing soap boxes for your brand. If you are a new brand in this line, you must consider budget-lowering techniques.
One of them is to buy in bulk instead of a smaller amount. TheCustomizeBoxes offers special discounts and incentives for bulk buying. You can get these benefits for your soap brand, too.
For details, you can reach out to our team via email or give us a phone call.
Selling soap in the retail market is a tricky thing. The use of custom packaging can be your trick to make things right and in your favor. Try these customized boxes for your brand once, and you will feel the difference we are talking about!