A report by IPSOS shows that 72% of Americans are persuaded to buy products because of the fascinating packaging design.
Considering this report, you need to pay significant attention to your product packaging if you want to entice your customers and boost your sales. If you sell luxury items, you should choose the packaging that resonates with your items.
Rigid boxes are considered to be the best packaging boxes to pack and present luxury items. This is due to their alluring appearance and excellent features. In this blog, we will discuss 4 reasons to choose rigid boxes to pack your high-end products. Read on!
What are Rigid Boxes?
Rigid boxes are high-end packaging boxes made of paperboard. Their name i.e. rigid is after the sturdiness of their materials. They are made of thick paperboard that undergone high pressure making them robust and durable. Being sturdy, these boxes are excellent to protect the products packed in them.
These packaging boxes are also famous for their excellent customizability. You can conveniently design them to meet the requirements of your products. Also, you can imprint the designs of your liking on these packaging boxes without much hassle.
4 Reasons to Opt for Rigid Boxes for Luxury Items
Do you run a jewellery business, and need packaging for your products? Or, do you sell other high-end products that should be well-presented before your customers? Rigid boxes are excellent packaging solutions that not only protect your fragile yet valuable items but also resonate with the luxurious appeal of your splendid products.
Here are the 4 reasons why you should opt for custom rigid boxes instead of other packaging boxes:
Entice Customers to Your Products
If you want to increase the sales of your products and grow your business exponentially, you would need to captivate your customers. As Brian Chesky (CEO of Airbnb, Inc.) says:
“Build something 100 people love, not something 1 million people kind of like.”
You should make your luxury products stand out if you want to beat the competition and make your brand the first choice of your prospects.
Customized rigid boxes can help you in this regard. They are made of robust as well as visually fascinating material. The hard make of these boxes signifies that items packed in them are quite valuable.
Luxury rigid boxes also come with enticing finishing options like matte, gloss, or foil lamination enhancing the glory of your items. These well-finished boxes leave a lasting impression on your buyers and persuade them to purchase your products.
Build Brand Loyalty
Initiating with brand recognition, moving to brand preference, and ultimately achieving the level of brand insistence is what every brand wants. Establishing brand loyalty makes your brand the first choice of your customers.
To build brand loyalty among your customers, you should pack your high-end products in custom printed rigid boxes. These boxes support various printing techniques like offset, screen, and digital. If you want to make these boxes stand out from others, you can go for spot UV printing.
If you print your brand logo on rigid boxes using this innovative printing technique, you can impress your target audience. Also, you can take the liberty to personalize the color schemes of rigid boxes according to your brand’s color palette for better brand recognition.
Protect Luxury Items
Delivering the products in their pristine condition is a matter of prime importance for business owners. A broken or damaged product dissatisfies your buyers. If you want to retain your customers to your brand and provide them with the best value, pack your products in custom rigid boxes.
These boxes are made of robust and durable material. It can resist the bumps and knocks of shipping protecting your deliverable products. Also, you can insert cushioning materials in these boxes that not only enhance the safety of your items but also boost the unboxing experience of your customers.
For instance, interference foam inserts and die-cut rigid inserts help keep the items fixed in their place. Moreover, they present your products in a surprising way to your buyers.
Improved Product’s Perceived Value
A product does not perform well in the market till it is presented uniquely before buyers. To increase the perceived value of your items, you should showcase them in the way they grab the attention of your target audience.
Rigid boxes can help you in this regard. If you customize these exclusive packaging boxes appropriately, they can help boost the perceived value of your items. For this purpose, you would need to insert some add-ons in these boxes.
Die-cut windows on rigid boxes can play an important role in this regard. These see-through inserts allow your buyers to take a glimpse of your products without opening them. It can make their mind to purchase your items.
If you pack your products in sleeve slider rigid boxes, you can add elegant satin handles to them. It will provide your customers with a unique unboxing experience and enhance anticipation about your products.
Where to Buy Custom Rigid Boxes for Luxury Products
You can buy custom rigid boxes from various suppliers in the USA. However, you should prefer the reliable one who commits to quality. We at The Customize Boxes, offer high-quality and premium rigid boxes for your luxury products.
Customization and printing are included in our specialities. All you need to do is to discuss your specific requirements with us and we will craft excellent rigid boxes for you. For more information, you can contact us.
Conclusion
People like to purchase products that are packed in well-designed and fascinating packaging. Rigid boxes are significantly famous for their luxurious appearance making them perfect to pack luxury products. These boxes not only protect your product but also enhance its perceived value.
If personalized suitably, these packaging boxes can also persuade your customers and enhance brand loyalty. Overall, they can help boost your sales and ultimately grow your business.
If you are planning to buy these exceptional boxes, get an instant quote from us!
